need to write a little presentation about the concept of relationship marketing.
The presentation should cover the following.
1) explanation of the concept “relationship marketing”
2) two practical examples using well known companies/brands/products maybe apple vs windows? or others but must be worldwide and well known
3) explanation or link between relationship marketing and other marketing concepts:
a) price/product marketing
b) co-creation of value/ lifetime value of customers
c) workforce management
d) brand/customers loyalty
e) segmentation and targeting of customers
appreciate it to be done within 3 hours!
doesnt have to be long just need to answer the questions, but link the sentences up so it flows like a presentation. can be done in word/text files 1 page length is good.