4 pages company internal overview paper

target organization: Nikko Hotel in San Francisco


Organizational Resource Analysis (at least 4 pages) (10 points)

Conduct an internal analysis of the company, which may include a description and evaluation of past strategies.

an evaluation of its current strategic direction, a financial analysis, an analysis of resources and capabilities.

Finding should be summarized with an emphasis on the company’s strengths and weaknesses, which will shape

the company’s future strategic direction.